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How Social Media Affects Business

Tuesday, 23 October 2012 00:00

With the rise of the internet, it has never been easier to get information. Access to all kinds of data is right there at our fingertips; waiting to be found. However, with social media playing such a prevalent role in society, the influence that other people’s opinions have on us, and the chance that we receive misinformation has never more significant. We are constantly inundated with posts, tweets, status updates, and material that fuels what we believe and influences our opinions. We repeatedly engross ourselves with ways that enable us to have information almost instantaneously. In being able to find the truth so easily, and inversely being so susceptible to misinformation, it is easier more now than ever to help or hurt your business through social media.

Published in Marketing